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Sales progression guides

Practical material for progressing sales in England & Wales. Every figure carries its source and date, and where the evidence is thin we say so — which is more than can be said for most of what is written about this.

Calculator

What a fall-through actually costs your agency

Most calculators overstate it by about four times, because three-quarters of collapsed sales are re-agreed. Here is the honest arithmetic, with your own numbers.

Guide

Sales progression KPIs for UK estate agencies

The eight numbers worth tracking between sale agreed and completion, how to calculate each, and the current national benchmarks.

Guide

How to chase a solicitor, for estate agents

A weekly cadence, the closed questions that get answers, and why the generic update call costs you goodwill for nothing.

Template

Memorandum of sale template

Every field both solicitors actually need, including the compliance and chain details most memos leave out.

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Sales progression for UK estate agencies.

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